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SQF365 Sponsorship Gives You Access to a Global Community

What You'll Gain:

  • Direct access to a highly targeted audience of food safety professionals 
  • Brand visibility through exclusive sponsorship and speaking opportunities
  • Year-round engagement through SQF365 digital platforms 

Interested in Exhibiting?

Exhibit at SQF Unites

Choose the Level That Fits Your Needs Best

If you are looking to just take advantage of the SQF365 benefits and not have a presence in St. Louis at SQF Unites, you can select Partner B. 

Sponsorship Level Benefits Booth Size Complimentary Registration Badges Advertising Benefits Digital Seminars

Elite (1 Available)  $15,000

One "A" Item and One "B" Item 10’x20’  3 Package A 2 Exclusive Hosts
Premier (0 Available) $11,000 One "A" Item or One "B" Item 10’x10’  2 Package B  1 Exclusive Host
Partner A (2 Available) $8,500 One "B" Item 10’x10’  2 Package C 1 Co-Host
               Partner B                 $3,250 n/a n/a n/a Package D 1 Exclusive Host

 

SQF365 Advertising Benefits

Benefit Package A Package B Package C Package D
Banner in SQF Newsletter  (Monthly, Technical, Training) 2 banner ads in SQF newsletters for 2 months 1 banner ad in SQF newsletters for 2 months 1 banner ad in SQF newsletter for 1 month 1 banner ad in SQF newsletter for 1 month
Featured blog on sqfi.com 2 featured blogs on sqfi.com for 2 months 1 featured blog on sqfi.com for 2 months 1 featured blog on sqfi.com for 1 month 1 featured blog on sqfi.com for 1 month
Featured survey on sqfi.com 2 featured surveys on sqfi.com for 2 months 1 featured survey on sqfi.com for 1 month   1 featured survey on sqfi.com for 1 month
Featured video on sqfi.com 2 featured videos on sqfi.com for 2 months 1 featured video on sqfi.com for 1 month   1 featured video on sqfi.com for 1 month
SQF365 digital seminar 2 Exclusive Host 1 Exclusive Host 1 Co-Host 1 Exclusive Host
Promotion of the sponsor's event or initiative One-time promotion of the sponsor's event or initiative on an SQF newsletter and sqfi.com.  One-time promotion of the sponsor's event or initiative on an SQF newsletter.    
 
SQFI SmartBrief Advertising Opportunities

Interested in reaching 50k+ SQF subscribers? In partnership with SmartBrief, SQFI publishes SQFI SmartBrief, a thrice-weekly email newsletter dedicated to keeping food safety and quality management professionals informed on the latest news affecting their work.

This newsletter is a great platform to showcase products, content, and educational materials in a trusted environment. SQFI sponsors receive a 30% discount on all SmartBrief advertising. For more information, contact Tara Preston at tara.preston@futurenet.com or view our 2025 SQFI SmartBrief media kit

Sponsor Opportunities Selection (A Items)

A Items Description Number Available
Closing Social at the Aquarium with a Special Drink Come be a sponsor of our social event. Sponsor will help us craft a signature cocktail and mocktail. There are Al La Carte Items for this event that can be added at additional costs. 0
Attendee Lanyards Be seen hanging around! Submit a color and logo, and a digital sample will be provided for your approval.  0
Digital Photo Booth Capture the moment in a photo! Attendees will be able to take their photo and have it emailed to them.  0
Directional Signage Be seen & valuable! Submit your company logo and branding to help point attendees in the right direction.  0
Lunch - Tuesday or Wednesday  Be appreciated! Sponsor a buffet lunch at the Expo. Sponsors can provide additional branding at their own cost.

1 Tuesday & 1 Wednesday

Hotel Keycards Be in the Attendees' Hands! Exclusive sponsor of the attendee's hotel keycard. The sponsor will provide the art file based on SQF specs in January. The branded cards apply to the rooms booked within the SQF Hotel Block.  1
Expo Prize Booth Host an exclusive Expo prize booth! Attendees will receive two raffle tickets to drop by your booth for a chance to win a $250 Amazon gift card, Tuesday and Wednesday.  0
Branded Attendee Notebook Everyone loves a good journal! Be the exclusive sponsor of the SQF Unites Journal. 1
Branded Attendee Tote Sponsor the SQF reusable bag. The style is in a canvas grocery tote.  0
Welcome Reception Sponsor  Start off SQF Unites with a warm greeting. Branding includes signage and napkins containing your logo. Sponsors are welcome to greet attendees as they walk through the door. 0
Welcome Reception + Optional Upgrade with Light Show (+$5,000)  The above "Welcome Reception Sponsor" benefits with the addition of a show in the main Expo Hall. Wow the attendees with ceiling and end cap projections. End cap projections are featured on each side of the venue and can include subtle animation and color changes. Sponsors can include up to 3 logos, iconography, and text. Ceiling projection includes graphics, logos, iconography, skyline silhouette, and more. $5,000 for the basic package with sponsor logo at the end, additional cost for custom video package. See what it would look like! 0

 

Sponsor Opportunities Selection (B Items)

B Items Description Number Available
Tech Sponsor Sponsor the Mobile App, Banner Ads, and Wi-Fi Personalization 
0
Oh, The Places We Can Go! Steps Contest  Sponsor will get a step-counter map. Attendees will be encouraged to stop by and add their steps and enter their names in a $25 raffle. SQF will provide (8) $25 Amazon Gift Cards. 
0
First Time Attendee Program  Exclusive host of the SQF Unites First Timer Program and digital seminar. The sponsor will help create a series of welcome communications for attendees who indicate on their registration that it’s their first time at the conference. First time attendees will have the option of a wristband with the sponsor logo indicating their first-time status.  0
SQF Store Gift Certificate  Sponsor receives (4) $250 gift cards to the SQF online store to raffle away. Attendees will be encouraged to visit the sponsor's booth.   0
Branded Attendee Expo Tables  Sponsor will get 5 branded roundtop tables. The sponsor will choose the tablecloth color and SQF will provide a branded centerpiece featuring the sponsor logo. The sponsor may provide additional giveaway items at these tables.

1

Breakfast Sponsor  Be the exclusive sponsor providing attendees with breakfast at the Expo. 1 Thursday
Conference Daily Emails  Be in the News! The sponsor will be recognized in all 3 issues of the daily schedule morning emails. Sponsor logo and booth # will be featured in the email header.   0

Afternoon Networking and Refreshments 

Tuesday & Wednesday 

Be Refreshing! Sponsor a refreshment break in a high traffic area. The sponsor will receive onsite recognition signage, and the sponsor logo will be printed on napkins.  1 Wednesday
Main Stage Session Video Intro and 1 Min Intro  Main Stage! Benefits include: presenting a 30-second branded video and a 1-minute scripted introduction from one of the Main Stage sessions. SQF will determine which session the sponsor will be assigned.
2
Music  Be part of a surprise pop up! Liven the atmosphere with some music! Live music will be played near the breakfast and general session entrance. The sponsor can choose from a selected list of performers and music. Sponsor recognition signage included. 1

 

Sponsor Opportunities Selection (À La Carte Items)

From July 1 to September 15, à la carte items are only available to sponsors.

Items are available to contracted exhibitors after September 15. For production reasons, they are not available after February 1.

Á La Carte Items Description Pricing
Flash Party at the Conclusion of the Town Hall and Conference 

End SQF Unites with a cheer and music.

$5,000
Midway Lobby Overhang Graphic 

Max Length: 200" 

Max Height: 96” 

Click here to see a mockup.

$3,000
Elevator Wrap

Inside: 41”W x 83.25”H 

Outside: 41.75”W x 83.75”H 

Click here to see a mockup.

$2,500
Midway Arch to the Ballroom 

84”W x 42”H 

Click here to see a mockup.

$1,700
Ballroom Elevator Backside Windows 

58”W x 75.5”H 

Click here to see a mockup.

$1,500 a window
Midway Windows Out to the Parking Lot (2)

A: 31” 

B: 149” 

C: 13” 

D: 49”W x 68”H 

Click here to see a mockup.

$850 a window

 

Booth Pricing & Attendee List

Dedicated Expo hours are scheduled each day, and the Expo is open to all attendees throughout the event.

All exhibitors receive a pre- and post-event electronic mailing list with names, addresses, and email addresses (if the attendee opts in).

The attendee list is to be used on a limited basis and not added to your database. The contact needs to opt into your communications. 

Exhibit Space Description Pricing
10' x 10' Exhibit Space 2 Complimentary Registrations $1095 Value each $4,750
10' x 20' Exhibit Space  4 Complimentary Registrations $8,750

 

Pricing

SQF365 Level Pricing
Elite (1 available) $15,000
Premier (1 available) $11,000
Partner A (2 available) $8,500
Partner B  $3,250
Purchase an additional booth $4,000

 

Contract

Send your signed Sponsor and/or Exhibitor Application Contract to Cole Casten at  ccasten@fmi.org.

Download Contract

Expo Map

Floorplan SQF Unites 2026
Booths are set up through our partnered contractor, Shepard Exposition Services. Each 10’x10’ booth comes with an 8‘ back drape, 3’ side drapes, a 6’ x 30” table, 2 side chairs, and a wastebasket. The Expo is not carpeted. Electrical power and additional furniture can be purchased through Shepard Exposition Services. For questions about booth setup or working with Shepard Exposition Services, please contact Valencia Covington at vcovington@fmi.org.

Booth Assignment and Selection Process

Booths will be assigned with Sponsors by level first, and based on the order of contract received, and invoice paid, then exhibitors in order of receipt.

Steps to be assigned an SQF Unites Expo Booth:

  1. Send your signed Sponsor and/or Exhibitor Application Contract to Cole Casten at ccasten@fmi.org.
  2. You will receive your SQF invoice.
  3. After payment, you will then be contacted when it is time to select your booth.
Booth picture 1

SQF Good Neighbor Policy

At SQF Unites, we believe in fostering a collaborative and community spirit among all members. To ensure a positive and productive experience for all participants, we ask exhibitors to abide by the following Good Neighbor Policy:

  • Respectful Conduct: Treat fellow exhibitors, attendees, and staff with respect and courtesy at all times.
  • Professionalism: Maintain a professional demeanor in all interactions and communications. Conduct business with integrity, honesty, and transparency, adhering to the highest ethical standards.
  • Consideration for Neighbors: Be mindful of neighboring exhibitors' space and activities. Avoid disruptions and excessive noise that may impact their presentations or interactions with attendees. Foster a supportive environment where all exhibitors can showcase their products and services effectively.
  • By adhering to this Good Neighbor Policy, exhibitors contribute to the success of SQF Unites and help create a welcoming and collaborative atmosphere for all participants. Together, we can foster partnerships and strengthen the bonds that unite our global SQF community.

For further details, please refer to the contract. Thank you in advance for your commitment to being a good neighbor at SQF Unites!

SQF Unites Schedule

Explore the full SQF Unites schedule, networking events, and activities.
 
 
See the Schedule

Sponsorship and Exhibitors

Learn how your brand can gain year-round exposure and connect directly with SQF decision-makers.
 
View Prospectus

The Historic St. Louis Union Station

Experience SQF Unites at one of St. Louis’s most iconic landmarks—rich in history and charm.
 
Union Station

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